Tuesday, November 30, 2010

Author Days

Yesterday I partook in my very first 'Author Day' as they are called at BK. This is when the company devotes an entire day to a particular author and gives their book its undivided attention. From editorial to marketing and publication, the author (or authors in this case) can see their book coming to life. Each department meets with the author to discuss the next steps. This consists of editorial, marketing, production, digital, and foreign rights. At lunch, the author presents their book to the BK staff, some manuscript reviewers, and other guests.


The two female authors of the book being developed were extremely professional, intelligent, and humble. Their book fits perfectly into the ethic of Berrett-Koehler and is expected to be a great success. Being first time authors,  their excitement when seeing potential cover designs in the production meeting was contagious. I was excited for them. It must be a wonderful feeling to know that, as a publisher, by believing in an author's story and publishing it, they are making the author's hard work worthwhile and I'm sure in most cases helping them fulfill a dream.

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